Welcome, everyone, to this masterclass! Let’s kick things off with a fundamental principle: doing whatever it takes to foster your art career. Sometimes, especially in the beginning, a corporate side hustle becomes a necessary stepping stone. However, it’s just that – a stepping stone. Today, our focus is the mindset and perspective needed to go that extra mile. It may sound like a motivational poster, but it’s about conquering the biggest hurdle for artists, which resides within us.

Managing your art business, your time, your creative career – it all stems from how you manage yourself. It’s crucial to challenge the limiting beliefs, or as I like to say, the bullcrap, that can infiltrate your thoughts. We’ve all heard the myths about starving artists and sellouts, but the true masters did it all. They embraced their uniqueness, refused to follow trends, and became their own niche.
So, what does this journey look like? How do you seize control of your career and, most importantly, feel empowered to pursue your artistic dreams? That’s precisely what we’re here to explore.
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